Our Impact Report 2024-5


Our latest Impact Report highlights our societal and environmental contributions over the past financial year (April 2024 to March 2025).

Our report has an all-new look this year: we have shifted our Impact Report content to better reflect the pillars embedded in the new B Corp standards. This new structure offers better alignment with our direction of travel, allowing more space for us to discuss our work on crucial areas including circularity, collective action and a just transition.

With our B Corp recertification due next year, this shift also ensures that our goals for the coming year can be fully aligned with the new requirements of the updated B Corp framework.

Inside our 2024-25 Impact Report:

Progress at a glance

Governance

  • We reviewed and refreshed our narrative and brand
  • We made a number of efficiency improvements and overhauled our internal communications
  • We released inclusive communications guidance for our team to adopt

Climate action

  • We revised our net zero targets, bringing forward our ambition of at least a 90% reduction in our carbon footprint by 2040-41
  • We developed a more detailed carbon reduction plan to tackle key carbon hotspots within our business

Community-led impact: combined 2024-25 statistics across our communities projects

Circularity

  • We pushed for the development of better circular policymaking
  • We identified barriers for businesses wanting to adopt circular practices
  • We helped build ESG strategies for businesses
  • We delivered sector-specific circularity training

Collective action

  • We outlined solutions for the UK’s mobile phone e-waste crisis
  • We delivered Europe-wide research into plastic packaging waste composition
  • We built a game-changing waste data model for London
  • We helped councils to build in-house fieldwork research expertise
  • We delivered £3.8m in consumer savings and prevented 2,283t of CO2e through our communities-focused work
  • We took on Recofloor, the UK’s leading flooring recycling scheme

Fair work

  • We launched a new code of ethics and conduct
  • Our Consultative Group (CG) continued to provide a voice for our employees
  • We completed the first full year of our company ‘pulse’ survey with a positive average employee net promoter score (eNPS) of 44

Inclusion

  • We provided active bystander, anti-racism, human rights and disability awareness training to our staff
  • We commenced our review of our recruitment processes to ensure we are hiring inclusively
  • We introduced flexible bank holidays and began to develop further paid leave benefits

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