Sally Scholefield

Profile

Sally is a Senior Consultant who started work in the waste sector in 2001 and currently works across our Consultancy and Communities teams at Resource Futures. Sally specialises in communications campaigns and design, is a strong and experienced project manager and has a long track record of delivering training and managing on-the-ground behaviour change projects. Her particular areas of interest includes waste prevention and reuse including food waste reduction projects and reusable nappy campaigns.

Expertise

As an experienced designer, Sally is passionate about improving recycling performance through the design of effective communications materials as well as the review and evaluation of existing campaigns. She has worked on a range of communications campaigns including developing resources for schools and has designed materials for clients such as Zero Waste Scotland, WRAP (including Love Food Hate Waste and Recycle Now), multiple local authorities, waste management companies and community organisations.

Sally plays a key role in our training activities, supporting the consultancy team in the development and delivery of bespoke training to upskill fieldwork teams. Sally’s project management experience includes coordinating contracts for public, private and third sector organisations. Sally also designs and conducts qualitative research, including surveys, focus groups, communications reviews alongside innovative campaign materials and infographics.

Her expertise includes:
• Project management of communications campaigns
• Design, copywriting and production of communications materials
• Managing on-the-ground campaigns and initiatives
• Design and facilitation of training, focus groups and surveys
• Training teams for local authorities in monitoring, surveying and doorstepping